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Converse Creation
Creator Marquis Mills founded the Converse Rubber-Shoe Brand -
Rubber and Fabric
Converse began selling rubber shoes with a fabric high top -
A New Audience
Converse shifted its audience toward a more athletic style -
Chuck Taylor Makes It's Debut
Basketball player Chuck H. Taylor, sales rep of Converse, influences his own style of All-Stars -
Period: to
Staying in Style
Chuck Taylors remained in style without changing for 80 years -
Converse started creating footwear for the military
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Nike buys Brand for 30$ million