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George Floyd Protests (#BLM)
Primary Social Media: Twitter, Instagram, Facebook, TikTok
Tactics Used: Viral videos, hashtags (#BlackLivesMatter), live streaming protests, fundraisers, call-to-action posts, and widespread mobilization of activists. -
Russia-Ukraine War & Digital Warfare Begins
Primary Social Media: Twitter, Telegram, TikTok, Facebook
Tactics Used: Live war footage, real-time updates, propaganda battles, and fundraising efforts. -
Twitter Rebranding & #RIPTwitter
Primary Social Media: Twitter (X), Threads
Tactics Used: Mass user migration discussions, memes, criticism of Elon Musk’s policies, and decentralized social media alternatives gaining traction. -
Hollywood Strikes & Industry Protests
Primary Social Media: Instagram, TikTok, Twitter, YouTube
Tactics Used: Viral support from actors/writers, hashtags (#SAGAFTRAstrike), public call-outs of studios, behind-the-scenes insight, and online advocacy for fair wages. -
TikTok Ban Controversy
Primary Social Media: TikTok, Instagram, Twitter (X), YouTube
Tactics Used: Political lobbying by TikTok creators, #SaveTikTok trend, viral advocacy videos, mass petitions, congressional testimonies, and influencer-driven campaigns against the ban.