history of marketing

  • telephone was created in 1876

    telephone was created in 1876

    1957 the first call center was opened by DialAmerica for telemarketing calls (Jeromchek, 2022).
  • print was created in 1450:  this device provided a quick and cost effective way to promote businesses and products to the general public (marketing evolution, 2021)

    print was created in 1450: this device provided a quick and cost effective way to promote businesses and products to the general public (marketing evolution, 2021)

    the first sheet billboard was displayed (Jeromchek, 2022).
  • tv was created 1927

    tv was created 1927

    1941 a watch company paid between$4 and $9 to have their advertisement featured on tv before a baseball game (Jeromchek, 2022).
  • internet was created1983

    internet was created1983

    1994 att ran the first online banner ad for 3 months at $30,000 (Jeromchek, 2022).
  • Smart phones were created in 1992

    Smart phones were created in 1992

    2015 a survey found that 82% of users turned to their phone when deciding to buy a product while standing in a store (Jeromchek, 2022).
  • Search engine google was created in 1997

    Search engine google was created in 1997

    2000 google allowed business to pay a monthly fee to be featured in search results (Jeromchek, 2022).
  • Social media created in 1997

    Social media created in 1997

    As of today 60% of consumers research products, brands, and retailers through social media accounts (Jeromchek, 2022).