PR Campaign Clothing Swap

  • Research & Goal Setting

    -Research some examples of actual campus clothing swaps and fashion sustainability for the event
    -Write some goals I have for the end result and what I want the campaign to be
  • Outreach To People

    • Contact the Stockton communications department to ask their opinion about the event and if they think it's realistic
    • Reach out to my journalism club to see if they can cover this topic as well
  • Messaging and Branding

    • Start to brainstorm my theme, slogan and tagline for the event that would get the attention of others on campus
    • Draft some ideas for the event description could be a short paragraph just to start to get the process rolling