-
Dayton's Dry Goods Company
George Dayton founded Dayton's, the original Target, in Minneapolis, Minnesota. -
Second Location
The second Dayton's store was established and opened in Rochester, Minnesota. -
Making of Name and First Logo
The iconic name Target replaced Dayton's Department Store and the first original logo was created. -
Expansion of Target
By the end of 1962 there were 4 Target stores opened in Roseville, St. Louis Park, Crystal, and Duluth, Minnesota. -
Growth Beyond Minnesota
Target had opened 2 stores in Denver, Colorado, because the changing seasons made it easier to sell more clothes. -
First All-Accessible Store
Target Westland, in Denver, became the first Target store that was accessible to customers in wheelchairs with adapted entrances, restrooms, drinking fountains, and telephones. -
10% Employee Discount
Target established it's employee's 10% discount store-wide, which is still in place today. -
1 Billion
For the first time in Target history, annual sales had reached $1 billion. -
Honors
Target released their first "private label" store brand, Honors, which consisted of casual clothing for men, women, and children. -
Nationwide Brand
By 1989, Target had opened 400 stores across the United States. -
Expect More. Pay Less.
Target came up with their slogan "Expect More. Pay Less." which is still used today. -
Target.com
This year, Target opened up their online website to allow customers to shop without having to actually be in a store, and from then on their website has grown. -
Bullseye
The white English Bull Terrier debuted in Target's iconic brand campaign "Sign of the Times" and from then on he became the mascot of Target. -
Big Milestone
In July of 2001, Target had passed a major milestone of opening 1,000 stores all around the US and in every state but Vermont, Hawaii, and Alaska. -
50 Years Old
Target celebrated it's 50 year anniversary after opening in 1962, and 110 years since the original Dayton's Dry Goods Company.