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Graduation
Becky graduated from Mount Holyoke college. -
2nd Graduation
Becky graduated from Harvard university in business. -
Founding Smartpak
Becky developed the product and founded the company -
First Smartpak sold
The company sold there first Smartpaks in the early 2000's -
Location
Smartpak outgrew their first location -
Apparel
Smartpak sells their first apparel (fuzzy horse slippers) -
Smart supplements
Smart supplements are launched. -
USEF
Smartpak begins a partnership with the United States Equestrian Federation as the title sponsor for horse of the year awards. -
AQHA
Smartpak partner with the American quarter horse association as the official feeding system and joint supplement of AQHA. -
Dogs and cats
Smartpak begins to customize meals for your cat and dogs. Smartpack also developed supplements. -
ColiCare
Enrollment opens for ColiCare a free wellness program offering $7,500 for colic surgery reimbursement, drawing the attention of the horse community. -
Piper breeches
The first Piper breaches are spiked to customers. -
If horse were people.
Smartpak posts on YouTube and gos viral. -
Smart ultra gut
Smartpak's smart gut ultra supplement is clinically proven to work in a study at Louisiana State university. -
100,000
Smartpak reaches 100,000 subscriptions -
Instagram
Smartpak hits 100,000 followers on Instagram -
ColiCare
ColiCare increases to $15,000 surgery reimbursement. -
Impact flex
Smartpak comes out with the impact flex products. -
future
Smart pack continues to provide care for horse and riders. -
liquidpaks
Smartpak intro duces liquidpaks supplements.